Integrated Marketing

DSG | UW uses a complete 360 degree view of your marketing needs and delivers balanced solutions that work with one another effortlessly. The result is greater than the sum of its parts. We can help you deliver a clear, succinct message across all of your marketing channels and build campaigns that bridge offline to online. The result is higher conversions, higher sales, and higher top-of-mind retention.

Targeted Email Marketing

Use the power of email marketing to get your name in front of your audience and keep it there! DSG | UW makes it easy for you to implement a cost effective email marketing campaign that helps you stay connected with your customers to encourage loyalty and repeat business.

Landing Pages

A landing page is an online marketing tactic focused on getting people to "land" on a Web page that asks them to take one specific action. Today, landing pages have become a required element in the marketing toolbox for every imaginable business. DSG | UW has the right tools to get your message and clients on the same page.

To maximize your advertising and promotional efforts, you must direct your ad or e-mail recipients to specific page which details exactly what they're going to get and how to get it, as opposed to your site's homepage.

Landing pages can be your lead capture workhorse. A landing page with video, audio, images, descriptions, and a very intuitive call to action is a must for lead-capture campaigns.

Personalized URLs - Purls

What if you could take your marketing to the next level, sending your customers to a personalized website with content reflecting their individual tastes, while also gathering valuable data for future campaigns? If this sounds too good to be true, let DSG | UW introduce you to Personalized URLs (PURLs). Personalized URLs (PURLs) are Personalized Uniform Resource Locators unique website addresses inserted into targeted marketing campaigns. They look like regular website addresses with one important distinction; they use the recipient's name in the address (e.g.,

QR Codes

Quick Response (QR) Codes are popping up everywhere. You may have seen them on postcards, ads, billboards, packaging, and more. If you've been wondering what they are — and how DSG | UW can help you use QR Codes to increase your ROI — you've come to the right place.

What is a QR Code?

Mobile Text Messaging

Did you know that almost 100% of all mobile text marketing messages are opened and read? This makes text messaging one of the most effective forms of marketing. The consumers who opt-in to receive a message from you are likely to respond positively, since many consider them to be more of a service than an advertisement. Another reason this growing marketing channel has been so successful is the huge percentage of consumers who own mobile phones capable of sending and receiving text messages, combined with the fact that most people always have their mobile phone with them.

The perfect opportunity to get your message to the right person and you are almost assured it will be read!