DS Vision • Augmented Reality by DS Graphics

What is augmented reality?

Augmented reality is a technology that allows people to interact with real-world objects in exciting new ways.

Whether it’s bringing a postcard to life with a layer of video, or overlaying interactive buttons onto a business card, a successful AR piece uses a mix of physical and virtual elements to create a memorable and engaging experience for your audience.

Download our AR Best Practices Guide and learn how to get the most out of your next AR project.

Try some examples:

This piece was featured on our trade show booth graphics. Visitors could experience the AR content and then leave with a postcard-sized version.

This piece was used in Fitchburg State University's annual appeal mailer. Featuring video testimonials from students helped to increase the average gift size by 18.8 percent.

Originally used on a postcard-sized handout at a trade show, this image was eventually adapted onto a full-sized booth.

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Got an AR project in the works?

Here are some resources to help get you started:

AR Best Practices Guide

Insights we’ve gathered about what makes an effective AR campaign, as well as the do’s and don’ts of AR integration.

Download

Graphics Package

Print-ready graphics to drop into your existing layout, instructing viewers on how to engage with AR content in your piece.

Download

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